Vuvuzela South Africa

Foursquare has partnered with CNN for the 2010 World Cup to enable all the soccer fans around the world to connect with other fans through the location based social networking service.

South Africa Explorer or Super Fan

Fans will be eligible for two CNN badges on Foursquare. The “South Africa Explorer” badge is for people traveling to South Africa to attend the World Cup matches while the “Super Fan” badge is for fans who will be watching from pubs, bars and large viewing parties in the 31 other countries taking part in the tournament.

Currently there are 100 parties registered, perhaps one is in your area and the Super Fan badge is within your grasp.

This is not entirely new for the location based startup. In the past Foursquare has partnered with Bravo, SXSW, and various other conventions and special events for specific badges. The marketing and business opportunities for this type of location based marketing is still untapped and being explored by those brave enough to try it out.

According to CNN, here’s how it works: First, if you aren’t already using Foursquare, sign up for an account at Foursquare.com. Then, go to Foursquare.com/CNN and follow CNN. You have to be a friend of CNN on Foursquare to earn the badges.

Check in on Foursquare at Stadiums and Landmarks

If you’re in South Africa for the World Cup, check in on Foursquare at stadiums, landmarks and viewing parties. If you’re in one of the other 31 nations competing in the World Cup, check in from bars, pubs and public viewing parties while you watch World Cup matches.

After three check-ins from specially designated venues, you’ll earn one of the badges.

Image: Foursquare Superfan CNN

Popularity: 3% [?]