Fifa 2010 World Cup Mascot Zakumi with Michael Jordaan, CEO of FNB.
I couldn’t believe it – I had just written the post about the Kuduzela and an email popped into my inbox with photos of this unsightly instrument being held by a big furry creature (not the guy with the orange tie, that is the CEO of FNB).
After I had recovered from my shock I realized it must be Zakumi, the official Fifa 2010 World Cup Mascot. According to the Fifa site ” One thing is for sure, Zakumi will be first on the dancefloor and last off it at the biggest party in the world – the 2010 FIFA World Cup South Africa™
Now one thing about mascots; they are really cute on stickers and badges and I can cope with them as soft toys, but when they become people-size they are just plain scary.
Anyway, I thought everyone would like to see what First National Bank and South African National Parks have come up with:
Because the Kudu horn is steeped in African tradition, and sport is loved by so many, we believe that the Kuduzela will take pride of place in many a South African home, as well as at the centre of many South African future celebrations,says Michael Jordaan, FNB, CEO.
(I’m not even going to begin with that copy writing – the kudu horn, steeped in African culture? And oh wow, yebo, yes! sport is truly loved by so many …but what the F@#$% has that got to do with this ugly black stick like thing taking pride of place in many a South African home? (many a ? I ask you as I stagger off to make a cup of coffee).
And a word of warning to the good customers of FNB – you will stand in line to win one of 150,000 Kuduzelas if you make three or more Prepaid airtime purchases per month…
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